Client
CLIF Bar
Focus
  • UX Design
  • Website Design

Levi Leipheimer has his own CLIF Bar Blog!

A blog site on Clifbar.com to give one of their star athletes, Levi Leipheimer, a place to communicate with his many fans. Through a blog post and a phone in conversation “Crank Calls with Levi”, fans are able to get personal with Levi while he is on the road training and competing as a top professional cyclist.

Join Levi's Crank Calls to connect with him

Get Rolling with Levi and follow his journey

Content Strategy

Provide Levi with a fun platform to connect with fans

Design

Light in tone and on CLIF Bar brand

Crank Calls

Fans can connect with Levi over the phone

"This was an awesome way to promote one of the star CLIF Bar Team athletes. Fans loved it and were able to speak with their favorite cyclist."

— Ryan Bolin